I've spent my career at the bleeding edge of marketing with extensive online (since 1994), search marketing (since 2000), and social media (since 2004) experience.

After 13 years at Eastman Kodak in the professional photography and printing verticals, I moved to the Twin Cities to join WAM!NET, a Web 1.0 tech start-up that built the largest private IP network in the late 1990's. After that company was sold, I moved to Datalink, an enterprise storage VAR to start-up to run their professional services group. While at Datalink, I discovered blogging and podcasting and started Winecast, the first wine podcast, in 2004. By 2006, I was getting enough interest from wineries to launch my own social marketing practice named Acan Media (after the Mayan god of wine). This practice has grown to encompass both wineries and tech companies including Comcast and Oracle. In my spare time, I occasionally teach online marketing at Concordia University in St. Paul.

So I have traditional marketing and brand management experience, have worked in both B-to-B and B-to-C and actively participate in social media as a content creator and adviser. You can find me online at a number of places but mostly at my personal blog (timelliott.us), my wine blog (winecast.net) and company blog (acanmedia.com). I'm also on Twitter @timelliott, @winecast and @acanmedia.

Conversational marketing practice targeting wineries and technology companies.

• Developed social marketing best practices in the wine industry to increase direct to consumer sales.
  

• Conceived and executed annual integrated marketing plan incorporating demand generation, brand building, public relations, online & email marketing, promotion and social media activities.
  

• Combined email marketing and social media to extend consumer experience online and increase wine club loyalty.
  

• Architect and implement Wordpress-powered websites to support the integration of client social media activities.
  

• Produce educational podcasts (both audio & video) in support of client social media campaigns.
  

• Provide blogger outreach and social media release support for product launches.
  

• Monitor retail media and produce daily digest delivered via RSS and email.